Privacy Policy

Last updated: 4 June 2026

This Privacy Policy explains how Social Scaling (“Social Scaling”, “we”, “us” or “our”) collects, uses, shares, and protects personal information when you visit socialscaling.io (the “Site”) or otherwise engage with us. We are based in Potchefstroom, South Africa, and act as the responsible party (data controller) for the personal information described below.

We are committed to processing personal information in accordance with the Protection of Personal Information Act, 2013 (“POPIA”) and, where applicable, the EU and UK General Data Protection Regulations (“GDPR”).

1. Information We Collect

We collect personal information that you provide directly to us, including when you complete our contact or enquiry form:

  • Full name
  • Email address
  • Phone number (including country code)
  • Organisation / company name
  • Company website (optional)
  • Any information you include about your goals or your enquiry

We may also automatically collect limited technical information when you visit the Site, such as your IP address, browser type, device information, and pages viewed. The Site does not currently use advertising or analytics cookies; if this changes, we will update this Policy and request consent where required.

2. How We Use Your Information

  • To respond to your enquiries and provide requested information
  • To contact you about our services and follow up on your enquiry
  • To provide, operate, and improve our services and the Site
  • To send you marketing communications where you have consented or where permitted by law
  • To comply with legal obligations and protect our legal rights

3. Lawful Basis for Processing

Where POPIA applies, we process personal information on the basis of your consent, the performance of a contract or steps taken at your request, our legitimate interests, or compliance with a legal obligation. Where the GDPR applies, we rely on the corresponding lawful bases under Article 6 (consent, contract, legitimate interests, or legal obligation).

4. Marketing Communications

We will only send you direct marketing where we are permitted to do so. You can opt out of marketing communications at any time by using the unsubscribe mechanism in our emails or by contacting us at hello@socialscaling.io. We will honour your request.

5. How We Share Your Information

We do not sell your personal information. We may share it with trusted third-party service providers who help us operate our business (for example, email, hosting, and customer-relationship tools), who are required to protect it and use it only to provide services to us. We may also disclose information where required by law or to protect our rights.

6. International Transfers

We may store or process personal information on servers located outside South Africa. Where we transfer personal information across borders, we take steps to ensure it receives an adequate level of protection as required by POPIA and, where applicable, the GDPR (for example, through appropriate safeguards such as Standard Contractual Clauses).

7. Data Retention

We retain personal information only for as long as necessary to fulfil the purposes described in this Policy, including to satisfy any legal, accounting, or reporting requirements, after which it is securely deleted or anonymised.

8. Security

We maintain reasonable technical and organisational measures designed to protect personal information against loss, unauthorised access, and misuse. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

9. Your Rights

Subject to applicable law, you may have the right to:

  • Access the personal information we hold about you
  • Request correction or deletion of your personal information
  • Object to or request restriction of certain processing
  • Withdraw consent at any time (without affecting prior processing)
  • Request data portability (where the GDPR applies)
  • Lodge a complaint with a supervisory authority

To exercise these rights, contact us at hello@socialscaling.io. In South Africa, you may also lodge a complaint with the Information Regulator (South Africa). In the EU/UK, you may complain to your local data-protection authority (for example, the UK ICO).

10. Cookies

The Site uses only the cookies and similar technologies necessary for it to function. If we introduce analytics or marketing cookies in future, we will update this Policy and, where required, ask for your consent through a cookie banner.

11. Children's Privacy

The Site and our services are not directed to children, and we do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us so we can delete it.

12. Third-Party Links

The Site may contain links to third-party websites. We are not responsible for the privacy practices of those sites and encourage you to review their privacy policies.

13. Changes to This Policy

We may update this Policy from time to time. The “Last updated” date above indicates when it was last revised. Material changes will be posted on this page.

14. Contact Us & Information Officer

For any privacy questions or to exercise your rights, contact our Information Officer:

  • Email: hello@socialscaling.io
  • Phone: +27 83 656 4815
  • Address: [Registered business address], Potchefstroom, South Africa
  • Legal entity: [Full registered name, e.g. Social Scaling (Pty) Ltd], Registration No. [____]